Ashiatsu Barefoot Massage is a massage. That’s it, honestly. A licensed massage therapist will provide a professional, well educated massage service catered to a clients needs, and they just so happen to use their feet as the tools that deliver the technique, rather than hands. Why should a person try Ashiatsu?
You can talk about it’s depth and consistency of pressure. You can go on and on about how you use 1 foot at a time unless the client happens to weigh more than pounds than you… you can talk about your overhead bars or your super sturdy massage table… you can explain your soft, smooth, clean feet… you can mention how it saves your own body…. FOR REAL THOUGH!?
Do you go into that much detail when you explain a deep tissue massage that’s delivered from your upper limbs?! Not usually. Although ALL of this information is imperative to explain at some point during your client education, sometimes you are limited on time, so get to the point. Let them ask those questions instead, and you can come back to these key points while keeping them engaged in conversation.
How do YOU introduce this specialized technique to your clients or your surrounding community? Do you have a rehearsed elevator speech that explains the key benefits a person may experience when receiving an Ashiatsu massage from you? Sometimes an on-the-fly elevator speech seems intimidating, but it can be really fun and inspiring when you speak from your experience!
Instead of memorizing a script and repeating it back like a robot, aim to embody your own walking/talking advertisement so that when you need to, the words will roll off your tongue and fit the situation. Here are some tips to explain your work intuitively and fluently: